AB Korkor Foundation partnered with Yalla to create several campaigns to promote mental health and their organization’s work towards marginalized communities.


  • To create skits that educate a specific demographic on the unique mental health issues coming from a minority background;
  • To create an event with mental health influencers and a forum to speak about mental health;
  • To assist in helping promote the social handle of the organization.


  • We’ve sparked conversations across the creator community and youth across North America
  • Increased the organization’s social media rate by 35%
  • Content was re-purposed for organization’s awareness efforts after the campaign.




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